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    <description>Operating-system thinking for service businesses. AI automation, content engineering, contractor ops, lead generation systems, and the post-mortems we'd want someone to have written before we built this stuff.</description>
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      <title>I built a content engine that ships 30 cinematic videos a month — for $70 in API costs.</title>
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      <pubDate>Thu, 22 May 2026 04:00:00 GMT</pubDate>
      <description>Today I'm shipping the entire pipeline as a product. Three tiers: $29 Playbook, $199 Starter Pack, $599 Done-With-You. The architecture, the failure modes, and the unfair part most AI content tools get wrong.</description>
      <category>Content</category>
      <category>AI</category>
      <category>Automation</category>
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      <title>I fired my sales team and replaced them with one AI agent</title>
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      <pubDate>Wed, 01 May 2026 04:00:00 GMT</pubDate>
      <description>The economics behind the rebuild. Why $4,800/mo in human SDRs got replaced with a $200/mo AI agent — and what the agent does better, worse, and not at all.</description>
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      <category>AI</category>
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      <title>The 7-second test that predicts lead close odds</title>
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      <pubDate>Mon, 25 Apr 2026 04:00:00 GMT</pubDate>
      <description>Why response speed beats every other lever in lead conversion. The 7-second window between a contractor missing a call and a competitor picking it up.</description>
      <category>Sales</category>
      <category>Leads</category>
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      <title>What does a missed call actually cost?</title>
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      <pubDate>Fri, 18 Apr 2026 04:00:00 GMT</pubDate>
      <description>Industry-by-industry revenue-loss math. HVAC, plumbing, roofing, dental — the dollar impact of every unanswered inbound call, sourced from real data.</description>
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      <category>Leads</category>
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      <title>AI receptionist vs. live answering service</title>
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      <pubDate>Tue, 08 Apr 2026 04:00:00 GMT</pubDate>
      <description>Side-by-side cost-per-call and capability breakdown. Why the trade-off isn't what you think.</description>
      <category>Voice AI</category>
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      <title>Why your marketing budget produces $0 in calls</title>
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      <pubDate>Sun, 30 Mar 2026 04:00:00 GMT</pubDate>
      <description>The funnel leak that kills ad ROI. Where the dollars go when the calls don't come.</description>
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